0021 | Jessy Nite : Bad as I Wanna Be

Bad as I Wanna Be | A Solo Exhibit of NEW Works from Jessy Nite | Opening Reception, Saturday, February 11, 2012 | 7 – 11 PM

Private Collectors Preview | Friday, February 10, 2012 | 6 – 9 PM | rsvp@primaryprojectspace.com

As the opening exhibition of the 2012 season, Primary PROJECTS presents Jessy Nite’s first Miami-based solo exhibition ‘Bad As I Wanna Be’, an outspoken series of multimedia works evoking the spirit of rebellion, determination, success, luxury and gender identity from a pointedly feminine perspective.

Wielding brash confidence and overt sexuality as her metaphoric weaponry, Nite’s practice follows a lineage of groundbreaking female artists who have relayed their personal experiences within patriarchal paradigms (both within and outside the realm of contemporary art-making) loudly and not without explicit, often scandalous terminology. Nite relays her observations through a gritty, street-inspired lens revealing the aspirations and inherent limitations of the drive to win and win big. Holding fast to the live fast, die young’ spirit of pink rock and clandestine urban culture, Nite’s typographic work and multimedia installations are made for those who throw caution to the wind and fearlessly, publicly flaunt their creative (sometimes self-destructive) powers. Phrases and words reflecting Nite’s own brash, shameless confidence and street-wise swagger act as both a draw and defense: they are warning signs to those who fail to meet Nite’s own ruthless work ethic, but also a battle cry for all those who measure up.

A highlight of Nite’s prolific series of sculptures, print works and installations include a series of words, associated with Nite’s brash aesthetic: Paid (spelled out with hot pink jewels), Waster (pushing out of the wall in mirrored splinters) and Disappear Here (threaded through with boldly colored string). The exhibition’s centerpiece will feature a full-size bed, where visitors are invited to lie down and see the words ‘Bad As I Wanna Be’ hover over them in wild cursive letters. Customized jewelry pieces (ready-to-wear),

Jessy Nite is a multidisciplinary artist and graphic designer who has studied shoe design at the Fashion Institute in New York and Art Direction at the Miami Ad School. Nite has exhibited both fine art and design projects in Miami, São Paulo and Bangkok. Press coverage has included HypeBeast, the Fader, and CG+Bangkok. Nite lives and works in Miami.

Contact: Dejha Carrington | dejha@rockawaypr.com for more information. View private or contact gallery direct for available works.

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